“Many of the most important new companies, including Google, Facebook, Amazon, Netflix, Snapchat, Uber, Airbnb and more are winning not by giving good-enough solutions…, but rather by delivering a superior experience….”
Ben Thompson, stratechery.com
Think for a moment about the millions of developer hours that have gone into creating today’s OSS tools. Think also for a moment about how many of those tools are really clunky to use, install, configure, administer. How many OSS tools have truck-loads of functionality baked in that is just distracting, features that you’re never going to need or use? Conversely, how many are intuitive enough for a high-school student, let’s say, to use for the first time and become effective within a day of self-driven learning?
Let’s say an OSS came along that had all of the most important features (the ones customers really pay for, not the flashy, nice-to-have features) and offered a vastly superior user experience and user interface. Let’s say it took the market by storm.
With software and cloud delivery, it becomes harder to sustain differentiation. Innovative features and services are readily copied. But have a think about how hard it would be for the incumbent OSS to pick apart the complexity of their code, developed across those millions of developer hours, and throw swathes of it away – overhauling in an attempt to match a truly superior OSS experience.
Can you see why I’m bemused that we’re not replacing developers with more UX experts? We can surely create more differentiation through vastly improved experience than we can in creating new functionality (almost all of the most important functionality has already been developed and we’re now investing developer time on the periphery).Read the Passionate About OSS Blog for more or Subscribe to the Passionate About OSS Blog by Email