Fighting the Telco Immune System with AI: The Moviestar Strategy

We’re already seeing it. AI is slowly infiltrating telecom, one little project at a time… monitoring, automating, optimising. In AI, we have one of the most disruptive opportunities of our lifetime, but the results of telco AI projects to date still feel eerily familiar. Are most telcos using tomorrow’s tools with yesterday’s thinking? Maybe the […]
Stop the Archaeological Dig: Bringing Your OSS Dinosaur Back to Life

Are you worried that your OSS/BSS stack, or parts of it, might be in desperate need of an overhaul? Many OSS experts love being archaeologists, down on their knees, carefully brushing off the dust to unearth their OSS fossil and painstakingly preserving it. But modern network operations aren’t archaeological digs. We can’t just make educated guesses […]
Berkshire Hathaway Discovered a Mutual Destruction Trap in Textiles. Almost too Late. Will Telcos Fall into it too?

The story of Berkshire Hathaway is a famous one. It started in textiles but Warren Buffett chose to drastically change strategy because the textiles industry was dying. You’d have to say his decision has proven to be correct. If it stayed in textiles, Buffett would almost certainly not be as famous as he is today. […]
Same Telco, Different World-views: 5 Lessons from IBM in the 1990s in Building Alignment
According to Russ Hill, IBM had 27 top priorities in the 1990s, and only 3 of them aligned. Telcos today aren’t far off. The cost? Misaligned missions and fragmented customer outcomes. When Lou Gerstner took over IBM in 1993, he found a company with no shortage of smart people or strategies or good intentions. But […]
OSS Buyers think they Buy with Logic… But none of us do
You’re in the business of OSS sales (we’re all in the business of OSS sales if we want to work on an OSS project). Your OSS sales assets are full of facts, features and benefits. That fits perfectly for every buyer who thinks and says their procurement decisions are logical and calculated. Just one problem: […]
When a Telco Burned: What Warrnambool can teach us about Telco’s Future
Telcos are built for resilience.But when a critical exchange burned to the ground in regional Australia, it exposed the industry’s greatest weakness and its greatest strength are one and the same: the ability to adapt. What happened to Warrnambool Exchange in 2012 wasn’t just a fire. It was a story that shattered the commonly held […]
Was Working in Telco Always Boring? 5 Ways to Reignite Energy Across the Industry
The answer is a categorical no! Telco was once the place for moonshot thinkers and industry-shaping tech. Do you remember when telco was exciting? When engineers solved big problems and OSS was a creative playground? Unfortunately, telco today has a growing energy crisis. Not just in its tower sites and data centres, but an energy […]
From Mercedes Star to North Star: Three Cheat-Sheets for Uniting OSS Transformations
When we’re passionate about OSS and we discuss OSS/BSS transformation, the context is almost always centred around the technology. But if technology was the real barrier, most telcos would already be running the sleek digital operations of their dreams by now. As we found in the previous article about telco world views, the real drag […]
Multiple Worldviews, One Telco: When our Mercedes Stars don’t Align
In telcos, everyone’s working toward the same goal right? Well, we all know that’s not exactly right. Speak to the CEO, the CFO, the CTO, the COO, the CMO, etc, and you could end up thinking they’re talking about different companies (a bit like the story of the six blind men and an elephant). And […]
The secret to winning in Service Assurance? Updating your thinking faster than competitors
Network downtime can cost millions per hour, so service and network assurance have never been more critical. But here’s the interesting thing – have you also noticed that many organisations still rely on reactive firefighting supplemented with a few rules-based automations, heavy use of CLIs, alarm lists and human-centric “tick and flick” incident management? When […]
Agentic Experience (AX): Is it a game-changer for OSS Design?
Many OSS UI (User Interface) design principles have barely changed in decades. These principles have served us well. But the iterative dialogue model presented by today’s generative AI tools provides a totally new framework for OSS UI reimagination. Today we’ll explore 18 Agentic Experience (AX) principles that we’ve picked out of a letter shared by […]
96% of Telco Reality Remains Hidden: Melting the Iceberg of Ignorance in 7 Steps
The Iceberg of Ignorance, (shown in the diagram below) is a widely revered model of imperfect communication between the coalface and the boardroom in large organisations. However, in telecommunications, it bears a striking resemblance to our own OSS/BSS information collection frameworks, revealing a design flaw that impacts situational awareness. And the only way to melt […]
70% of OSS RFPs miss the Best Vendor. How to improve Your odds
Most carriers still rely on traditional RFP processes to select OSS/BSS vendors. These methods are seen as rigorous and comprehensive. However, they are slow, inflexible and often fail to surface the best-fit vendor. Despite consuming vast time and effort, statistically, they are only ~30% likely to find the best-fit vendor for your needs. We’ve continually […]
The Chicken or the Egg – OSS/BSS or Market Change – Which to Reboot First?
Telcos have tolerated lengthy OSS/BSS rollouts as a necessary evil for years, but what if those same systems are the chains holding the telco world back. Which is the chicken and which is the egg? Is it OSS/BSS and/or the market that needs a radical reboot? Which must be rebooted first? OSS and BSS are […]
What if the Real Legacy in OSS isn’t Code – But Culture?
Everyone’s chasing a better OSS, which for most means planning the next OSS platform migration. Yet we rarely ask the key questions that guarantees long-term success: “When was the last time someone in your team really challenged the way things are done?” “Does everyone on your team feel empowered / safe to pose radical new […]
Sam Altman Warns of One Major Constraint on Intelligence. And OSS are Closely Linked
Most people think AI innovation depends on breakthroughs in models and training algorithms. But those are just the surface. Underneath, OSS and BSS aren’t the constraint, but their coordination could become the ultimate facilitator of intelligence. Sam Altman’s testimony at the Senate Committee Hearings on 8 May 2025 only underscores that: “I think it’s hard […]
A Reality Check: Take this Self-Assessment Survey to Identify the Maturity of Your OSS/BSS
Earlier this week, I sat down with the intention of writing another blog article, this time about the burning platform that is faced by many within the telco industry. But as I was writing it, it morphed a few times and eventually turned into an automated self-assessment report of all things (you can complete the […]
Jeff Bezos Designs for What Won’t Change: 7 Enduring Truths for OSS / BSS and Telco
Forget what’s trending in telecom. The future of telecom isn’t about what changes. It’s about what never will. It’s not about desperately trying to keep up with all the fads or buzzwords. It’s about delivering the things your customers will never stop expecting. Why Jeff Bezos Designs Platforms for Stability, Not Speed Jeff Bezos famously […]
Why Telcos desperately need an 8th Layer in the OSI Model
Telco appears to be an increasingly tough industry. Demand for connectivity continues to soar, yet profitability and differentiation are becoming ever more difficult to achieve. The traditional telco playbook – built on infrastructure, scale, and one-size-fits-all services – is collapsing under the weight of commoditisation and digital disruption. Telco services have never been more essential, […]
Is your OSS a thermometer or thermostat? 10 Critical Questions to find out
Most OSS platforms monitor, but only the best ones take action. Is yours a thermometer or a thermostat? Does your OSS only report the temperature, or can it actually help change your environment? Do you think your OSS is doing enough? It could be missing the crucial capabilities that power future-ready networks. Below we provide […]