Indosat Ooredoo and Fortumo Launch Direct Carrier Billing in Indonesia.
The mobile payments company Fortumo and Indonesia’s leading digital telco Indosat Ooredoo are today announcing the launch of direct carrier billing. The partnership will enable 69.8 million Indosat Ooredoo subscribers’ to make online payments by charging purchases to their mobile account, without the need to use a credit card.
“We are pleased to build this strategic collaboration with Fortumo — one that will bring more benefits to Indosat Ooredoo customer and allow transactions at a wider network of merchants. We look forward to continuing to provide innovation that brings more value to our customers as part of our goal to become a leading digital telco,” said Prashant Gokarn, Chief of New Business and Innovation at Indosat Ooredoo.
Fortumo’s direct carrier billing platform is used by leading app stores (Google Play, Windows Phone Store), digital media companies (Sony, HOOQ, Gaana) and gaming companies (EA Mobile, Gameloft, Kinguin, Rovio). To enable global carrier billing for these merchants, Fortumo has partnered with more than 350 mobile operators across the world.
“Connecting with Fortumo gives mobile operators immediate access to additional revenue from all the segments of the digital industry. We are excited to partner with Indosat Ooredoo on carrier billing and look forward to growing revenue from carrier billing, the payment method with the widest coverage in Indonesia,” said Siddharth Sahi, Vice President of Business Development & Carrier Relations at Fortumo.
While there are over 65 million smartphone owners in Indonesia – [Source : We are Social], less than 5 million people have access to credit cards. This means a majority of the digital population cannot make online payments. As a consequence, digital merchants lose out on revenue from a majority of the population. Carrier billing resolves this problem by allowing any mobile phone owner (both prepaid and postpaid) to make payments through Fortumo.