The OSS Whale Curve
The diagram below shows what is known as The Whale Curve. It shows a graph of the relative profitability of each product in your product mix. From the book, "Waging War on Complexity Costs," by Steven A Wilson and Andrei Perumal. You might be wondering how a profitability graph could ever peak at over 100%. After all, a company can only ever have a profitability of…
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