Selling the destination of OSS and AIOps, not the transportation
Many of the readers of this blog veer towards the technical side of OSS (that includes me too) and therefore we could all do well to consider the old phrase, "Sell the destination, not the transportation." The phrase originally suggests that a salesperson should highlight the incredible experiences waiting for the prospective traveler in Paris, rather than the flight's features like model of plane, legroom or…
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