First impressions

We don’t know where our first impressions come from or precisely what they mean, so we don’t always appreciate their fragility.”
Malcolm Gladwell.

They say that first impressions are lasting. Apple knows this and invests greatly in their first impressions, their packaging. I’m no great devotee of Apple, but I was certainly wowed by the packaging of one of their products as I unwrapped it recently.

When releasing a new OSS to your users, what do you do to give them a magical first impression of your product? Or is it more commonly a case of finally handing over an OSS that’s over time, over budget and under-delivered like many OSS projects?

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