The 1-2-3-4 Formula for Persuasive Copy

The formula in a nutshell:
   1. What I’ve got for you
   2. What it’s going to do for you
   3. Who am I?
   4. What you need to do next
Joan Harrington on workwithjoanharrington.com

So let’s apply this formula to PassionateAboutOSS.com

1. What I’ve got for you  

PassionateAboutOSS provides tools, insights and information to help you to implement OSS project (that’s Operational Support Systems, not the other OSS)

2. What it’s going to do for you

The content here will help you with your OSS implementations, highlighting the good and bad of previous OSS implementations.

3. Who am I?

I’m an independent* telecommunications and OSS consultant. When I say independent, it means that I’m vendor agnostic, technology agnostic, etc.

4. What you need to do next

Refer us to your OSS colleagues. Ask us questions.

You’ll also want to read the blog and use the tools.

Read the Passionate About OSS Blog for more or Subscribe to the Passionate About OSS Blog by Email

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