Are you a pioneer?
“An important factor regarding the adoption rate of an innovation is its compatibility with the values, beliefs, and past experiences of individuals in the social system“ Everett Rogers Is your company built around being an Innovator or early adopter with regards to network technologies, service offerings, process, etc? If so, what impact does sailing the blue ocean have […]
How to establish a programmatic interface to passive equipment?
“Be faithful to that which exists nowhere but in yourself- and thus make yourself indispensable.” André Gide CSPs have installed Network Management Systems (NMS) to manage their active network equipment, receiving near-real-time data feeds from these devices, allowing the operator to understand their current status. This allows the company to “discover” and manage network assets […]
Competitive Differentiation
“If you want to be around in 10 years you’ve got to do something to differentiate yourself from the pack.” Chris Evans In Building a Business Case we indicated examples of the business case models that can be used to build a compelling story for implementing a new OctopOSS, including: Brand security (ie being able […]
Location-based Services
Bandwidth is ubiquitous and is becoming increasingly commoditised. So how will the CSPs of the future differentiate and build profitable services? One model is based on content. CSPs could potentially buy the rights to high-value content (eg live football games) and offer this as an exclusive service to their customers (and any new customer that desires […]
Weapons of Mass Instruction
“The path to success is to take massive, determined action.” Tony Robbins Carriers / service providers potentially have access to a massive amount of data. There is a growing need amongst a CSP’s customers for real-time data that is transparent and valuable to their business needs, particularly those that are dependent on communication technologies. CSP’s traditional […]
Merging OSS / BSS?
Are we already starting to see the merging of BSS (customer facing systems) and OSS (network facing systems)? Since carriers are going to be asked by customers to be increasingly transparent, they will need to deliver combined information across the B/OSS. From a customer perspective, it might be a single view of commercial and network […]
Selling the “Why?”
“People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.” Simon Sinek. In Simon Sinek’s book, “Start with Why: How great leaders inspire everyone to take action,” he discusses visionaries in sales and marketing. The “Why?” refers to the need to sell values, advantages, and […]
Building a Business Case
“Selling is not telling, selling is asking” Zig Ziglar Over the years of acting as a strategic advisor to customers on new OctopOSS projects, it only recently dawned on me that there have typically been two gaping omissions: The customer rarely has a compelling business case in mind before diving into the project (they invariably have […]
The learned customer
“If you want to lift yourself up, lift up someone else.” Booker T. Washington From my experience in OSS vendor evaluation, most vendors’s marketing collateral makes you read between the lines of fluffy-marketing-speak to identify the real functionalities and benefits of their products. In the connected world, a company is going to do a great […]
Development Dilemma
“Innovation comes from the producer – not from the customer.” W. Edwards Deming As the head of OSS product development, what do you do when facing the following dilemma? Spend 100 man-days developing a highly customised functionality that will only suit a single existing customer or 100 man-days developing road-mapped functionality that caters for new initiatives […]
Contact Centres = Cost Centres?
“Our business is about technology, yes. But it’s also about operations and customer relationships.” Michael Dell Technical contact centres could be seen as a cost centre, the source of expense to the OSS vendor. As such, they are usually resourced to match (ie lower-end resources, under-resourced, etc). But what if the mind-set of the vendor […]
Designing your business processes like Jack Welch
“We don’t need the questioners and checkers, the nitpickers who bog down the process…. Today, each staff person has to ask, “How do I add value? How do I make people on the line more effective and competitive?” – Jack Welch I like to consider a company’s business processes like a flowing river. The aim […]
Making an OSS sale
Sales is all about getting the customer to know you, like you, trust you. Many vendors do this well. However, does it also make sense to extend this concept to trusting the product, not just the people? An OctopOSS represents a large investment of time and resources for an organisation. Product evaluation is often a […]
Traffic Engineering
Don’t have a Traffic Engineering module in your OSS, but have performance analysis and flow-through provisioning tools? If you can carefully configure threshold events in your performance tool to trigger your provisioning tool to fire commands back into the network, then you can create your own traffic engineering.
Doing things differently
“The man who wants to lead the orchestra must turn his back on the crowd.” James Crook A large proportion of OctopOSS projects fail to achieve their original objectives. This suggests that alternate approaches are required within the industry. I once worked on a project that had been guided by five project managers (PM) in two […]
Why are OSS/ BSS becoming increasingly important?
A carrier’s network coverage is no longer the dominant differentiating factor that it once was (in deregulated markets anyway). The following are revolutionary drivers of change in the telecommunications industry: Commodotised network services (ubiquitous connectivity), Cloud computing (ubiquitous processing and storage), Changing customer expectations (personalisation, relevance, control, responsiveness and timeliness) Ever increasing bandwidth and Decreasing […]